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SUMMARY:Creative Conference 2026: The Art of Significance
DESCRIPTION:Creative Conference: The Art of Significance\nTuesday 29th September 2026 · 09:30 – 15:00 \nIn a world of constant noise\, this one-day conference explores what it really takes to earn attention. \nThe event brings together marketers and creatives who want to move beyond the chaos of "more" and focus on creating work that truly matters. Expect keynotes\, panels\, fireside chats and plenty of chances to connect with others shaping the future of creative work. Whether you’re a startup or a global brand\, you’ll gain practical insights to help elevate your ideas and creative output. \nConfirmed speaker: Jo Scott\, Founder & Group Managing Partner at Truth Creative \nBook tickets \nCost: £75 + VAT (pro-manchester member) / £110 + VAT (non-member) early bird rate
URL:https://digitalcreatorsnetwork.com/event/creative-conference-2026-the-art-of-significance/
LOCATION:1 Circle Square\, 3 Symphony Park\, Oxford Road\, Manchester\, M1 7FS
CATEGORIES:In person
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SUMMARY:What AI says about your brand - and why it matters
DESCRIPTION:As more buyers turn to AI models like ChatGPT\, Claude and Gemini to research vendors\, the way brands earn visibility is changing fast. Traditional search is being replaced by single\, AI-generated answers. And in that shift\, PR and earned media have become core drivers of visibility and growth. In this session\, we’ll explore what this shift means for your brand: What LLMs actually say about your brand (and your competitors)\, How AI models choose who to recommend – and why media mentions matter\, Why PR is now central to brand visibility in AI search\, What ‘good signals’ look like in a world of LLMs and auto-generated shortlists\, How to operationalise comms (PR-ops) to influence the right outcomes. We’ll also share new data from over 100\,000 buyer-intent AI prompts – including which sources influence AI responses the most. If you’re a comms leader or a founder and want to understand your brand’s place in an AI-driven buying journey\, this session is for you. \n\nOriginal event page: https://www.pro-manchester.co.uk/event/what-ai-says-about-your-brand-and-why-it-matters/
URL:https://digitalcreatorsnetwork.com/event/what-ai-says-about-your-brand-and-why-it-matters/
LOCATION:Glaisyers ETL\, 3 Hardman Street\, Manchester\, M3 3HF\, United Kingdom
CATEGORIES:AI,In person
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