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SUMMARY:VIVA! Games Marketing #4 — the games industry's marketing confab tackles AI discoverability\, crowdfunding and creator strategy (London\, 18 Nov)
DESCRIPTION:If you make games and sell them too\, VIVA! Games Marketing #4 is back for a full day in London on Wednesday 18 November 2026\, and the agenda reads like a checklist of what indie devs and studios are actually worried about right now. \nWhat’s on the programme \n• Fancensus on games visibility and what AI means for discoverability\n• A practical launch postmortem panel\n• Thomas Bidaux (ICO Partners CEO) on crowdfunding — including how to turn backers into long-term advocates\n• A properly honest panel on whether creator marketing still works\, with people from Logitech and Fourth Floor Creative\n• An afternoon on brands × games\, with speakers drawn from Red Bull\, Charlotte Tilbury and MTV partnerships alumni\n• Sessions on IP and AI insurance\, and managing overnight success with Slitherine \nNetworking runs through the day\, closing with drinks. \nPractical stuff \n• When: Wednesday 18 November 2026\, 11:00–18:30 GMT\n• Where: Central London (hosted by Winston Taylor)\n• How much: around £65; tickets capped at 100 \nHosted by Alex Boucher and Vanessa Joyce\, sponsored by Accord and Alan Boswell Group. \nDetails and tickets: vivagamesmarketing2026.eventbrite.co.uk
URL:https://digitalcreatorsnetwork.com/event/viva-games-marketing-4-the-games-industrys-marketing-confab-tackles-ai-discoverability-crowdfunding-and-creator-strategy-london-18-nov/
LOCATION:Central London — hosted by Winston Taylor (exact address on the Eventbrite listing)
CATEGORIES:In person
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